June
2010
A Monthly Newsletter Source of Financial Sources
Don’t miss this month’s timely story ideas, direct dial phone numbers, and E-mail addresses of these accessible experts!
PERSONAL FINANCIAL PLANNING
• Five Top Financial Planning Tips for Women
Who are New to Personal Finance Issues
ESTATE PLANNING
• Elimination of Estate Tax in 2010
Triggers Possible Need for Changing the Language of Your Will
REAL ESTATE INVESTMENTS
• Do Your Research: Refinancing Because Mortgage
Rates are Low May Not Be Advisable
Is there more to the issue of whether to refinance than low rates?
Absolutely.
• Residential Real Estate Investors Must be Willing
to Raise Their Rent
It is not a good idea to be your tenant’s best friend. It leads
to a relationship that fosters poor business behavior.
LONG TERM CARE INSURANCE
• How Long Term Care Insurance Benefits May be
Affected by the New Health Care Law
You may find that individual LTCI policies will still be the
coverage of choice even after the Community Living Assistance Services
and Support (CLASS) Act is implemented.
PRACTICE MANAGEMENT
• Recycle Your White Papers, Client Letters, Website and
Marketing Materials into Social Media
• How an Outsourcing Firm Can Support an Advisory Firm’s
Customer Relations, and Help the Practice Save Money
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PERSONAL FINANCIAL PLANNING
Five
Top Financial Planning Tips for Women New to Handling Personal Finance
Issues
Whether you are newly divorced or newly widowed, you
may need some assistance with personal financial planning beyond your budget,
and possibly even your budget. This is not an unusual situation for many
women whose husbands handled the bulk of the finances. There are several
key areas where good advice from a financial advisor can set you on the
right road to managing your finances yourself, with periodic assistance
from a financial advisor.
-- You will want to ask questions and get answers
about your cash flow, your investment portfolio, your savings, and the implications
of your taxes. Often, this is simply talking with your advisor and learning
more about what you have or do not yet have (such as long term care insurance
that you may need now that your spouse cannot become your caregiver at some
time in the future.)
-- You will benefit from reassurance that your financial
advisor can give you. Depending on your level of financial comfort, an advisor
can tell you that “this is not rocket science,” and that it’s O.K. not to
understand everything yet.
-- Quite soon after you become responsible for
your own finances, you may want to ask your advisor to visit your estate
planning attorney, your accountant, and a broker who had a relationship
with your husband, but perhaps not with you, so that the estate plan can
be updated.
-- After making any necessary financial changes, invite your
children to meet with your advisor. He or she should be enthusiastic and
willing to interact with your children or other tax or legal advisors and
explain what has been done.
-- Meet the team at your financial advisor’s
office. It’s important to have more than one individual to rely upon. It
is their business and their desire to be there to assist you in any way
they can, and they want you to feel that they are a resource. If you do
not get that vibe from a financial advisor chosen by your husband, perhaps
it is time to look for someone more compatible.
Andrew J.
Sohn, MBA, Sohn & Associates, Ameriprise Financial
Advisors, works with individuals, families and small business owners, to
help them achieve their financial objectives through a long-term relationship
based on knowledgeable advice. Sohn & Assoiciates offers financial strategies,
products and services -- and delivers them when, where and how you want
them. It's your choice.. The firm has offices in Boxboro, and Yarmouth,
Massachusetts. Sohn can be reached at ajsohn@gmail.com or 978-263-3336
x202.
ESTATE
PLANNING
Elimination
of Estate Tax in 2010 Triggers Possible Need for Changing the Language
of Your Will
An honest mistake can significantly disrupt an estate
plan. Estate planning is a crucial part of financial planning. The government
has not done people any favors by treating the estate tax like a yo yo.
Congress has failed to create a lasting solution to the estate tax issue
creating headaches for people trying to plan. The current situation makes
long-term planning difficult. With rules changing year-by-year, people are
forced to spend more time and effort reviewing and revising their wills.
The temporary elimination of the estate tax in 2010 can trigger confusion
if wording in wills is not accurate. Some wills were written 20 years or
more ago, and some wills written even 5 to 10 years ago may contain out-of-date
language. People may want to review their estate planning documents for
potential problems. If a person dies in 2010, their will may explicitly
direct that assets be placed in a family trust up to the existing taxable
exclusion. With the exclusion not around in 2010, you could interpret the
will to mean that no assets should go into the family trust. Such a reading
is reasonable and potentially goes against the wishes of the deceased.
With
all the short-term changes occurring with the estate tax law, the potential
for confusion is high. Individuals should consult with an estate planning
attorney to review their documents to ensure they properly reflect current
law and the individual’s wishes.
Donald L. McCoy, J.D., CMFC -- Planners
Financial Services, Inc., 952-835-9000. Minneapolis, Minnesota. Registered
investment adviser and subsidiary company Montgomery Investment Management,
specialize in the management of no-load mutual fund portfolios for individuals
and retirement plans designed to protect capital by reducing risk. 952-835-9000 - pfshim@usinternet.com.
REAL
ESTATE INVESTMENTS
Do
Your Research: Refinancing Because Mortgage Rates are Low May Not Be Advisable
Is there more to the issue of whether to refinance than low rates? Absolutely.
The value of your house and the equity it holds is key
to whether you should consider refinancing. With the recent drop in valuations,
there may not be enough equity in the house for the bank to say yes without
asking for additional equity. When that happens, the owner must assess what
happens to the rest of their financial goals, cash flow and reserves, if
assets are used to add equity to the house for the refinancing.
Cash Position:
Given the instability in the job market, will drawing down available cash
for the refinancing leave enough emergency money for an extended unemployment
period.
Servicing: It is at times like these, when rates are low, that homeowners
must pay particular attention to the honesty and competency of the mortgage
broker, their accuracy and their servicing history. There are many horror
stories about homeowners getting to the closing table and not finding the
rates or terms they thought they were getting and being “forced” into the
poorer terms because they needed to get the mortgage done.
Closing Costs:
If you are refinancing to save $200 month, but closing will cost $4000,
it will take nearly two years to break even, after which time, the savings
can accumulate.
Mortgage Terms: Is the new mortgage flexible enough if you
lose a job or become ill. Some homeowners go for the 15-year rates to get
the lowest rate they can, but find the payments onerous when a job loss
or illness intervenes.
Refinancing can be quite alluring – the idea of lower
payments every month because of currently low rates -- but do the work and
do the math. Find out if going through a refinancing will really work for
you and your family.
Andrew J. Sohn, MBA, Sohn & Associates,
Ameriprise Financial Advisors, works with individuals, families and small
business owners, to help them achieve their financial objectives through
a long-term relationship based on knowledgeable advice. Sohn & Assoiciates
offers financial strategies, products and services -- and delivers them
when, where and how you want them. It's your choice.. The firm has offices
in Boxboro, and Yarmouth, Massachusetts. Sohn can be reached at ajsohn@gmail.com or 978-263-3336
x202.
Residential
Real Estate Investors Must be Willing to Raise the Rent
It is not a good idea to be your tenant’s best friend.
It leads to a relationship that fosters poor business behavior.
“They are
such nice people who take good care of the rental. I don’t want to scare
them away with an increase in rent.”
Informal surveys of families who own
rental property cite the above quote as the number one reason for maintaining
their rents year after year. Compounding this, an estimated thirty to fifty
percent of small real estate investors do not systematically increase rents
and rental income.
Experts say that increasing your rents is the only way
to protect the wealth you have tied up in a real estate venture. The Consumer
Price Index over the past 12 months is 2.02%. Although low in recent years,
the longer-term averages range from three to four percent. For example,
an item that cost $1,000 in May 1990 will cost $1,688.70 on May 2010. That
is a substantial erosion of the value of a dollar.
While most rents have
increased at some point during this time, many landlords do not make changes
until tenants change. This means that for many years, landlords are losing
purchasing power. But it gets worse. The cost of doing business (the rental
expenses that end up on a Federal Tax Return Schedule E) increases with
inflation. So the landlord ends up subsidizing the increasing cost of living
for the tenant, a further erosion of wealth.
Real estate is a business,
not a charity and if you cannot look at it that way, you perhaps may want
to think twice about a residential real estate investment. When you purchase
groceries or gas or maintain your car, notice that the cost of these good
and services inch up over time. Not only does the manufacturer want to keep
up with their cost of goods sold, but they are also interested in making
a profit for their shareholders. As a real estate investor, you are most
likely the only shareholder in an important investment that probably holds
a large portion of your wealth. You are entitled to a good return on this
investment. The absence of rent increases guarantees a low return rate on
this important asset. At the end of the year when you add up the gross income
collected and offset it with a complete accounting of expenses, you are
entitled to a return rate that should be well above the safe rate of the
Treasury bill and higher than a comparable investment option. This is called
a Risk Adjusted Rate of Return… a benchmark used to get compensated for
the additional risk you take by direct ownership of real estate.
Rent increases
can foster a stronger relationship with a tenant. Think about good parenting.
Ground rules are in place. The behavior is consistent. The children are
looking for leadership and guidance. Land lording is no different than parenting.
It is not a good idea to be your tenant’s best friend. It leads to a relationship
that fosters poor business behavior, like making exceptions to allowing
animals in the house, keeping rents flat, allowing tenants to pay late.
Being a good landlord is being on top of all matters, managing them quickly,
efficiently, and professionally. Rent increases should come every year at
the same time each year. They should be fair and earnest. Tenants should
be notified per the terms of the rental agreement and held accountable for
prompt payment. Anything short of this process can set false expectations
of the tenant, and can diminish your impact as landlord and investor.
Market
intelligence is critical in this business. Unfortunately, most people lean
on Craig’s List for a snapshot of comparable rents in the area based on
the same size and configuration of the rental, and then tag their rent at
five or ten percent higher to start. There is a more effective approach.
Consider that the listing on Craig’s List, or any directory for that matter,
are asking prices of rent. They do not represent actual rents in the area.
Consider the following sources:
Remember that how you set your rate will
determine how well you attract the right tenants. Once you have done your
research, then you have the data and some of the insight necessary to set
a fair rental price. Rental income is only one part of the investor experience.
The other is the quality of tenant, which is often even more important.
With your rental price in hand, set your price slightly under market. After
all this work, why settle for less income? Because you will have more opportunity
to identify a stronger, longer term tenant with excellent credit ratings
and recommendation. It is this type of tenant who you can work with for
the long term, and who will see the value of your rent increases when they
are made each year.
Rich Arzaga, CFP® CCIM, is Founder
and President, Cornerstone Wealth Management, San Ramon, California, a life
planning company. He is also an instructor in the nationally-recognized
financial planning certification program at U.C. Berkeley. Rich can be reached
at rich@cornerstonewmi.com or
toll free (888) 290-9900. Rich Arzaga is a registered representative
with, and securities offered through, LPL Financial Member FINRA/SIPC.
LONG
TERM CARE INSURANCE
How Long Term Care Insurance
Benefits May be Affected by the New Health Care Law.
You may find that individual LTCI policies will still
be the coverage of choice even after the Community Living Assistance Services
and Support (CLASS) Act is implemented.
On March 23, 2010, President Obama signed the Patient Protection and Affordable
Care Act into law. One of the provisions of this law is the Community Living
Assistance Services and Support (CLASS) Act, which provides for a national
long-term care program. It’s too soon to tell all of the impact that this
new law will have on the purchase of Long Term Care Insurance. Many details
still need to be ironed out regarding the new provisions for long term care
coverage under the CLASS program, so don’t go canceling your Long Term Care
Insurance policy just yet if you already own one. In fact, you may well
find that individual Long Term Care Insurance policies will still be the
coverage of choice for many Americans even after the CLASS program goes
into full operational effect.
Keep these highlights in mind:
The CLASS program
isn’t expected to be “open for business” for possibly two years. Most of
the program’s details have not yet been determined and will be developed
through future government regulation.
Its provisions will be fully voluntary
; {note to agent – it’s an opt out program} you will need to pay premiums
out of your own pocket for the coverage. Initial estimates suggest that
monthly premiums could be around $200 for a benefit of approximately $50
to $75/day. With average home care costs higher than $75 per day, never
mind assisted living or nursing home costs, this plan could be a drop in
the bucket for many, especially those who reside in locales where long term
care costs are really pricey.
There will be a waiting period of 5 years
before benefits become payable. Translation: you’ll have to pay a full 5
years of premiums up front before you could collect any benefits. Furthermore,
you are required to be employed for at least 3 of those 5 years. It could
be very difficult for those who are already retired or likely to retire
soon to be able to meet this work requirement. Also, the scope of the work
requirement has not yet been determined.
Coverage will be offered on a guaranteed
issue basis. In other words, an applicant will not have to answer any health
questions to sign up for the government CLASS plan and this provision could
be very helpful to certain consumers.
How can you evaluate all of this given
the uncertainty that exists about the health care legislation at this time?
If you were thinking of looking into purchasing individual Long Term Care
Insurance, you’ll want to take into consideration the parameters outlined
above with the knowledge that many details still need to be finalized. What
is also likely, is that the first benefits for anyone who signs up may not
even be payable until 2017 or thereabouts. That said, you may not want to
put off purchasing an individual policy especially if you’re healthy and
can qualify for private coverage now.
There are some important distinctions
that may factor in as well. Private long-term care insurance policies rarely
have a waiting period like the CLASS program. In other words, an individual
who buys a private policy could conceivably have a long term care illness
within days after purchasing a policy and apply for benefits right away.
Benefits could be payable after fulfilling the policy’s elimination period
(commonly 90 to 100 days). Secondly, given the projected level of benefits,
many people may still want more coverage than the CLASS program will offer.
Also remember that many individual private policies offer features that
are not likely to be part of the government plan including care advisory
services. Perhaps the best advice is to consult with your financial advisor
to determine your best approach to long term care insurance coverage today
and the best strategy for you going forward even after coverage under the
CLASS can be purchased.
501-04292010-17403286
Disclaimer: The information
provided above is the opinion of the author and do not represent the opinions
of the insurance companies whose products he markets. Specific details on
the design of the CLASS program will not be available until further regulations
are passed, and the provisions referred to in this article are therefore
subject to change.
Stuart H. Armstrong,
CFP®, CLTC, a John Hancock Life Insurance Company (U.S.A.) agent with Centinel
Financial Group, a Boston Massachusetts area firm. He can be reached at
617-424-0005 or sharmstrong@jhnetwork.com
501-02172010-17257674
PRACTICE
MANAGEMENT
Recycle Your
White Papers, Client Letters, Website and Marketing Materials Into Content
for Social Media
Investment and wealth managers, you can get a lot more mileage out of
your white papers today. How's that? Don't forget about the content once
it's up on your website. Reuse it using social media. For example, white
paper content can be recycled into blog posts. In some cases, you can pluck
a few paragraphs and drop them into your blog "as is." However,
most of the time, you'll need to frame and re-write the content.
Become
a guest blogger
Another possibility: Send your white paper to a blogger
whom you respect. Offer to answer questions about your topic on the other
person's blog. Guest posts can launch investment and wealth managers into
the blogosphere. Some financial advisors wonder if they can crank out a
steady flow of compelling blog posts week after week. Before you make the
commitment, consider testing your abilities by writing for other people's
personal finance or investment blogs.
Some blogs publish their submission
guidelines, so you know exactly how to apply to be a guest blogger. Others
don't. But there's a simple process you can follow to propose a guest role.
Step 1. Study the blog to figure out its audience and topical focus.
Step
2. Come up with a topic. Your description of your topic should identify
the main point you're trying to make and why readers will care about it.
Step 3. Email the blogger to suggest a guest post. A strong proposal will
include the following:
a. Your understanding of the host blogger's audience
and focus
b. Your topic and why it will appeal to the blog's audience
c.
A brief bio to establish your credibility
d. Your contact information
It
isn't necessary to send your completed blog post right away. In fact, I
think it's better not to send it unless requested by the blog's “owner
submission guidelines.“
A proposal lets the blog owner give you suggestions
about how to adapt your idea to their needs.
There are a number of investment
blogs that accept guest posts. The granddaddy of investing blogs is www.SeekingAlpha.com,
which publishes its submission
guidelines. To be considered you must "Write
about a stock, sector, ETF or theme that is actionable for U.S.-based investors."
Advisor Perspectives isn't a blog. But
it publishes blog-like--and much longer--commentaries from registered investment
advisors on "the market, the economy, or investment strategy," according
to its submission
guidelines.
There are also personal finance blogs that
accept guest posts. www.WiseBread.com, which reports receiving one million
page views monthly, provides its writers' guidelines on its "Guest
Writer Showcase."
Jeff Rose of www.GoodFinancialCents.com likes Wise
Bread, too, and suggests other blogs that receive guest contributions.
www.GetRichSlowly.org
www.ConsumerismCommentary.com
www.CashMoneyLife.com
www.Moolanomy.com, and
www.Bargaineering.com
Your business
niche may also have blogs that will accept your posts and help you educate
your target audience. @Fiduciary360 of the fi360
blog says that guest posts
may be possible. However, its editor says, "I should say that we'd
want exclusive content from a guest blogger. We'd rather just link if it's
on their blog as well."
Another potential target: your local newspaper's
blog. Its reach may be small, but it could yield some great prospects close
to your office.
Other social media
Tweet it--and don't forget LinkedIn.
It's a no-brainer to tweet the availability of your white paper. Smart
marketers go beyond this. They tweet intriguing excerpts, keeping them
short enough to be re-tweetable. Pithy quotes are popular on Twitter.
Remember,
tweets are also great fodder for LinkedIn updates. While you're over at
LinkedIn, you may also want to raise a question in a Group related to your
white paper topic.
Go multimedia
Different members of your audience prefer
to take in content in different ways. So, also consider turning your white
papers into podcasts, videos, or interactive webinars.
Susan Weiner, CFA,
is a writer-editor specializing in working with financial professionals
to increase the impact of their writing on clients and prospects. She writes
and edits investment commentary, white papers, articles, web pages, and
other communications for leading investment and wealth management firms.
Her work can be found at www.investmentwriting.com and her blog at www.investmentwriting.com/blog.
She can be reached at 617-969-4509 or susan@investmentwriting.com.
Save Your Practice Money
by Outsourcing
Normal customer service standards and prospecting
take a hit when you transition to new BD.
Most advisors believe that they practice excellent customer relations.
Communicating with clients is a top priority and an anchor in the best
practices they seek to establish.
But all normal firm activities and standards
take a significant hit when the firm must change broker dealers and deal
with a tsunami of paper work during a transition, or when their office
is simply backed up with paperwork, forms and documents that must be created,
filed or mailed. At this point, it is customer service that takes a back
seat and customer relations that can be compromised.
Today, a new service
is available for financial advisors, stock brokers or insurance agents
that can serve as a business back office. One such office is My Office
Gurus providing document management and business processing for their target
market.
“What we do is scalable and specialized,” says Glen Shepherd, founder
of My Office Gurus. “We have specific industry knowledge of the paperwork
and the equipment to lighten any advisor’s load, no matter whether they
are a large or small operation that only processes five investment or insurance
applications a month.” New account information and follow through to make
sure the accounts are actually open and funded must be done correctly the
first time, says Shepherd.
A business back office can provide the following
services for existing clients:
- Document preparation for new investments
or additional investments
- Preparation of all documents required for
moving assets
- Follow through to make sure accounts are open, accounts
funded, and have been added to client’s reports.
- Electronic document
management and processing
- Electronic storage of documents and paper
work as an emergency backup for the advisors own systems.
- Reporting,
- Mailing
For new clients, a business back office can manage the following
processes:
- New account forms
- New investment forms,
- Entering client
in all necessary data bases of custodians and investment managers
When
paperwork bogs down, most advisors are likely to hire new staff and increase their overhead and benefits load,
a costly decision. New hires can leave and the rehiring and training process
in addition to increasing expenses, can impact the orderly flow of an advisor’s
business. Customer relations is too important to let lapse because of a
paperwork bottleneck.
When an advisor has a new client who cannot see their
account online quite soon after they feel the transaction has been completed,
they become uncomfortable. A business back office can solve problems before
they impact customer relations. If it is an insurance transaction, agents
rely on case managers to make sure that the insurance business is properly
documented. Most such documents are on a 15 to 18 day cycle after they
are submitted to the insurance company by the agent. When the follow through
lapses and the application is rejected, two weeks can go by before the
advisor checks to find out.
A back office can stay on top of the business
details and successfully advocate for its client’s business because they
deal with the vendors all the time and are acquainted with many of the
case managers at the large firms.
You can save money and save your customer
relations and the sanity of your staff by outsourcing some of your firm’s
most tedious business transactions. Use a specialist firm to handle the
hundreds of details that can routinely sabotage your business. Free up
your time for good customer relations and new prospecting calls.
Glen D.
Shepherd, My Office Gurus LLC, provides the expertise, resources, and solutions
that give the financial professionals the freedom to successfully capitalize
on their own talents and strategically overcome their firm’s challenges.
He can be reached at info@myofficegurus.com or 402-359-1452. Go to www.myofficegurus.com for further information..
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