"Get
Media Smart!" Media Coaching
A new program to help you and your firm harness The
Media Machine that
builds your reputation, referrals & revenues.
Weekly Phone Coaching:
- One hour a week of telephone time to the financial consultant
and his primary marketing associate with workbook activities required
between calls.
- One copy of "Get Media Smart! Build Your Reputation, Referrals & Revenues
With Media Marketing," audio tape and book to serve as text
and workbook.
(A $49.95 value.)
During 4 hourly sessions, Beth will guide you through
the program concepts…
- Week One: Shaping target market perceptions through the media,
developing story ideas that build your bottom line
- Week Two: Creating
long-term relationships with influential media
- Week Three: Development
of your media mailing list, development of your media kit, professional
bio
- Week Four: Development
of first media release and cover letter, follow up strategies
with the media, creating third-party endorsements from clips generated
Ongoing weekly calls serve to:
- Anchor time each week to work on your media marketing
- Provide
creative time for continual story idea development
- Focus on evaluating
your media process
- Tweak the third-party endorsement campaign
- Revise written materials
targeted to your specific audiences
- Provide exceptional advice
and counsel on media marketing
Professional Study Group Program:
This four-week program can
also be provided as a teleseminar to your professional study group
at the same monthly rate billed to a credit card. (You determine
number of participants).
Costs:
Weekly phone coaching and professional study group programs
are both $525 for four hours billed in advance on your credit card.
Private Sessions for individuals as follow up to professional study
group are billed at $125 per hour billed to the individual's credit
card in advance.
Click here to contact me if you
are interested in more information regarding the Media Coaching program.
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